At the end of this article, you will be able to understand everything about the F.O.M.O, why it is an amazing tool if you want to increase your conversion rate, and how to use it the best way in your daily business life! Ready? Let’s get

This article is in collaboration with the Shopify app Adoric. We see promotions everywhere. At the supermarket, in the luxury shops, on online stores, everywhere and for every kind of product But why? Why sell products at a lower price than the original price? And why is everybody doing this?